5 ways betting exchanges can increase your profit

Here are 5 ways using a betting exchange can help increase your betting profit. Most people either cannot be bothered to learn how betting exchanges work or they simply do not realise the features and value they provide. You are clearly not one of those people as you are reading this article.

If you haven’t already, do make sure to sign up a betting exchange once you have read this article.

1 – You will never have your account closed or stake restricted 

Yes! You have finally cracked the sport betting profit code and are making good money from all of your hard work and knowledge. The following scenario is then likely to take place: 1) the bookmaker restricts your account so you can maximum bet €3 (or a similar small amount) or they simply close your account. 2) you contact the bookmaker via live chat or email and ask for an explanation. 3) you are told that it is a Traders decision, that the live chat employee doesn’t know anything else about the decision and it cannot be reversed. 4) you withdraw your money and are left with a useless bookmaker account.

Sounds harsh and unfair? It is, but unfortunately it is happening every day and there is nothing you can do about it. The bookmaker has every right to refuse your business and if you start earning too much money that is exactly what they will do.

In contrast, if you prefer to opt for an online betting exchange, then all these limitations will never happen. In fact, an online betting exchange will allow you to stake as much and as often as you want and they don’t care if you win or lose. The betting exchange make money (the commission) from you placing a bet and not whether that bet wins or loses. 

2 – You can become the bookmaker – lay betting

You can back anything on the betting exchanges, you can lay anything on the exchanges, and you can back and lay the same selection.

Laying a selection is often referred to as ‘Playing the role of a bookmaker’. Like a bookie, you offer a price against something to happen (e.g. a certain horse to win a race or a football match ending as a draw). You should of course only offer a price on something to happen if, in your opinion, there is a great chance that the horse will not win or the football match will not end in a draw. The betting exchanges simply match your lay bets with other customers who think the opposite of you (e.g. they think the horse will win or the match will end as a draw).

3 – You choose the odds

Another great advantage with the betting exchange is that you get to choose the odds. The odds you offer obviously need to be realistic in order to be matched, but if you are not happy with the current price being requested by other punters you can simply place an ‘order’ in the exchange at your odds and hope that somebody eventually accepts your offer. For, example you may feel that the current price of 3,00 is too high a price to lay a certain selection, so you can choose to offer a lay bet at 2.75. If you are lucky the price well be matched and you increase your profit. If the event starts without your lay bet being matched, your bet is simply cancelled so you gain or lose nothing.

4 – Better prices

As there are no bookmaker profit margins to factor in, prices are very often higher at the betting exchange. The betting exchange companies make their money by taking a commission payment on your winning bets. This commission is usually in the region of 1,7 – 5% of the stake, but even taking this into account, it’s very common to find better prices on the exchange.

The cumulative effect of better prices when combined with a good staking plan, can make the difference between you generating a healthy profit or a bad loss. Using an exchange does not mean you will automatically win more frequently! You still have to find good value winning bets yourself or via a professional tipster but it’s the effect of getting a better return on your winning bets that will boost your betting bank and protect you during losing streaks.

The ability to trade

Betting exchange trading is when you place a bet at a certain price (odds) and then lay the same bet, after the price has moved, to secure a profit before the game has even been played and regardless of the result of the game.